SELECTED
#PROJECTDISCIPLINEYEAR
A1PRIMARY MOTION MOTION2023
A27-ELEVEN SMOOTHIE SCREENSDIGITAL, MOTION, ILLUSTRATION2022
A3SAMSUNG STORYTELLING WITH DATABRANDING, DIGITAL2022
A4MELBOURNE HOLOCAUST MUSEUM BRANDING, PRINT 2022
A5BOOK RUNNER BRANDING, DIGITAL, ILLUSTRATION2021
A6MAUD x MECCAILLUSTRATION2021
A7LUXE FLORART BRANDING2021
A8KIOSKENBRANDING, DIGITAL, PRINT, ILLUSTRATION, PHOTOGRAPHY2019–2021

PUBLICATIONS

#PROJECTARTISTYEAR
B1FIREFLY, DON’T LIE TO MEJAMES WHITINGUPCOMING
B220,000 RETURN PHOEBE KELLY2024
B3DEATH OF AN IDEAPETER MILNE2023
B4WHAT ARE YOU LOOKING FOR?LUKE LE2021
B5THE ROYAL TOUR VINCENT NAMATJIRA2020
B6FIGURES OF SLIPPAGE AND OSCILLATIONIZABELA PLUTA2020
B7JUVENILIAPETER MILNE2020
B8COO-EE!CLAUDIA VAN EEDEN2019
B9END STREETNOEL MCKENNA2019
B10PELCI MANORSARAH WALKER2019


ARCHIVE

#PROJECTDISCIPLINEYEAR
C1INSTITUTE OF MODERN ARTPRINT2019–2020
C2EMERGING ARTISTS PUBLICATION SERIESBRANDING, PRINT2019
C3BARBARA KRUGERPRINT2019
C4CLOUD SERVICEBRANDING, EXHIBITION DESIGN, PRINT2019
C5ATHLEGENBRANDING, DIGITAL, PRINT, VIDEO2018–2021
C6BIG CHEESEBRANDING, ILLUSTRATION, PACKAGING2016

PRESS

#PROJECTARTICLEYEAR
1
WHAT ARE YOU LOOKING FOR?
NOWHERE DIARY
2023

22022
32022
42022
52022
62021
72021

AWARDS

#PROJECTAWARDYEAR
12024
22023
32023
42023
52021

EDUCATION

#DEGREEGRADEYEAR
1
RMIT UNIVERSITY – BACHELOR OF MEDIA AND COMMUNICATION (HONOURS)
HONOURS FIRST CLASS
2017

2
RMIT UNIVERSITY – BACHELOR OF DESIGN (COMMUNICATION DESIGN)
DISTINCTION
2014–2016


© 2024 Sasha Taylor

I respectfully acknowledge the Wurundjeri People of the Kulin Nation as the Traditional Owners of the land on which I live and work, and I acknowledge that this land is unceded. I pay my respects to Elders past and present.

A3
  • Samsung Storytelling with Data


In 2022, I worked with Alex Capper, Head of Data Planning, to design a CHEP-branded presentation emphasising the value of well-designed, considered data as a tool for telling stories.
        As a way of expanding upon the CHEP brand, I abstracted part of the ‘C’ and applied these new shapes across section headers as a kind of micro-identity, and as a way of creating a common thread throughout the presentation. The section dedicated to Gestalt Principles (specifically how they can be utilised to present data more effectively) provided an opportunity to stretch our brutalist, geometric style and present Gestalt in a uniquely CHEP way.
        Presented to over 1,000 people from Samsung, Telstra, Flybuys, Latitude and Clemenger Group, Storytelling with Data had the highest retention rate of any virtual Clem Talks for 2022.