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© 2024 Sasha Taylor
I respectfully acknowledge the Wurundjeri People of the Kulin Nation as the Traditional Owners of the land on which I live and work, and I acknowledge that this land is unceded. I pay my respects to Elders past and present.
- 7-Eleven Smoothie Screens
I worked with fellow CHEP designer Will Puglielli to develop animated illustrations for 7-Eleven’s smoothie machine interface that were ‘Wonderfully Easier’ (i.e. friendly, playful and immediately understandable). We utilised 7-Eleven’s secondary colour palette for a softer look that was consistent with brand guidelines without feeling repetitive.